About The Conversion File

Digital marketing, SEO, CRO and conversion - rigorous practitioner voice, grounded on real marketing and e-commerce news, no jargon soup.

The Conversion File positions Conversion Forge (conversionforge.co.uk) as the practitioner behind the analysis - leads relay there, never a fabricated client story.

Articles that don't meet our own grounding and quality bar aren't published - they're used as calibration data instead.

This is a new site, currently in a dev/calibration phase.